Case Studies
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> Club Space Miami
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Club Space Miami
America's Best Dance Club, 2000 through 2010 -- DJ Mag
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Industry: Night Life & Clubs
Audience: Miami, South Florida, Club Scene, Mobile Phone Users
Business Challenges
- Create an online experience as electrifying and dynamic as this multi-room mega club.
- Produce a mobile marketing program for an all-night club experience that only happens once per week.
Cicada's Solution
Cicada extended the Space Miami entertainment brand into the online and mobile stratosphere, allowing them to more effectively reach their most valuable and influential customers.
Solution Details
Cicada created a customized and dynamic CMS system for ClubSpace.com, allowing for instant updating of club events, new music downloads, guest DJ info, and blog entries while simultaneously contacting their ever-mobile clientele via email or mobile device.
Every week, Cicada's solution delivers multi-point messaging to Space clientele, building buzz and sparking crowd excitement for a dance event unlike any other.
This solution has proven to work exceedingly well as a driver in their ever-evolving marketing and media mix.
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